A world where innovative
functionality meets
sustainable design.

Journe is a visionary creator of innovative and sustainable consumer brands that improve daily life experiences. As a global leader in sustainable design, manufacturing, and distribution of the world’s finest consumer brands and products, Journe’s mission is to increase brand awareness.

As one of the best branding agencies in Australia, Brand & Co has joined forces with Journe to execute their comprehensive global rebranding effort, which includes brand strategy and architecture, naming strategy, overarching creative direction, and all accompanying elements such as collateral, signage, digital, and packaging.

The rebranding campaign embodies Journe’s worldwide positioning with international distribution, logistics, and manufacturing. The three components of the Brand Mark symbolize the ‘groups of principles’ that support the Brand Values & DNA, effectively reflecting the brand’s identity on a global scale.