INSIGHT

A new Definition of luxury in Nghe An Vietnam

Meyresort Lotus Signature

Meyresort Lotus Signature is set to become not only the flagship project of Meyland, but also an exclusive destination that will redefine luxury in the region. Positioned as the first landmark attraction to stimulate Nghe An’s tourism industry, the resort embodies Meyland’s ambition to establish the area as a future international destination.

Scale and vision are at the heart of the project. Alongside Meyresort Lotus Signature, Meyland continues to spearhead a portfolio of prominent luxury categories — from shophouses and villas to mini hotels and condotels. Each development reflects the group’s pursuit of excellence and commitment to shaping Vietnam’s most aspirational destinations.

Brand & Co. has been honoured to collaborate with Meyland on a series of landmark projects, including Meyhome Capital Phu Quoc, by crafting branding strategies, campaigns, marketing collateral, and films. Our partnership with Meyland continues with Meyresort Lotus Signature — a project that represents a bold step forward for both the brand and the future of Nghe An’s tourism.