Eterno

Enduring quality, timeless elegance

Formerly Top Spring Australia, Eterno marks a new chapter. Brand & Co. partnered with Eterno to craft a brand strategy and identity that captures the developer’s evolution and enduring vision. The name, meaning “eternal” and “everlasting,” speaks to their commitment to creating timeless places of connection, beauty, and longevity.

Drawing from the precision of Swiss Modernist design and the artisanal philosophy of Takumi, Brand & Co. developed a brand language rooted in clarity, craftsmanship, and contemporary elegance. At the centre of this identity is the square, symbolising stability, balance, and creative potential. It reflects Eterno’s foundational values: Trust, Visionary Thinking, Innovation, and Timeless Elegance.

From strategic positioning to refined visual identity, the branding expresses Eterno’s purpose with striking simplicity and enduring sophistication. The result is a confident, design-led brand built to last, much like the spaces Eterno brings to life.

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