INSIGHTS

Celebrating the grand opening of a landmark resort in Vietnam

Ixora Ho Tram

After two years of close collaboration with Lodgis Hospitality and Asian Coast Developments, Brand & Co. is proud to celebrate the official opening of Ixora Ho Tram by Fusion in August 2023.

The highly anticipated resort is the newest addition to one of Southeast Asia’s most prestigious integrated destinations. Set along Ho Tram’s sweeping coastline, Ixora features 164 residences and 46 beachfront villas, complemented by vast dining and entertainment options. Neighbouring the Intercontinental Grand Ho Tram and Holiday Inn Resort, the development strengthens the area’s position as Vietnam’s most sophisticated coastal destination.

From brand strategy to marketing campaigns, it has been a privilege for Brand & Co. to help shape the identity of this landmark resort and to see it realised with such impact.